by lanie.angel | Feb 13, 2024 | News
NACOGDOCHES, Texas – Stephen F. Austin (SFA) Athletics and its multimedia rightsholder, Learfield’s Lumberjack Sports Properties, proudly announce a monumental 10-year extension of its partnership with Pilgrim’s Pride, solidifying Pilgrim’s as the naming rights...
by lanie.angel | Jan 30, 2024 | News
IOWA CITY, Iowa – Hawkeye Sports Properties, the multimedia rightsholder for Iowa Athletics, announced a partnership with UScellular to launch a creative Name, Image and Likeness (NIL) campaign featuring two notable Iowa student-athletes, dedicated to spotlighting the...
by Kimberly Elchlepp | Jan 17, 2024 | News
Building on unprecedented momentum, CU Set to Cement Long-term Success with Fan Data-centric Solutions for the Entire Athletics Department BOULDER, COLO. – At a time of unprecedented growth around University of Colorado sports, the CU Athletics Department and...
by lanie.angel | Jan 4, 2024 | College Rodeo, News
LOGAN, Utah – The Utah State University Rodeo Team (USU Rodeo) and Learfield – the media and technology company powering college athletics – are proud to announce a new partnership through the company’s College Rodeo division to drive revenue and increase exposure for...
by lanie.angel | Jan 2, 2024 | News
CORVALLIS, Ore. – Oregon State Athletics and its multimedia rights holder Beaver Sports Properties proudly announce a new initiative with Toyota and the Dam Nation Collective to launch an innovative campaign dedicated to the celebration and support of the Oregon State...
by Kimberly Elchlepp | Dec 14, 2023 | News
Seattle, Wash. – The University of Washington Athletics Department has announced that it will expand its relationship with Learfield – the leading media and technology company powering college sports – to include Learfield Amplify, which will provide the Huskies with...