STEVE GRACIO TO LEAD SPARTAN SPORTS PROPERTIES

SAN JOSE, Calif. – Collegiate marketer Learfield announced today that Steve Gracio has been named general manager for Spartan Sports Properties, its local team solely dedicated to representing San Jose State University Athletics. Gracio begins his new role today,...

GoVision Names 2 New Regional Account Executives

Mike Renfro, Patrick Carlile to lead sales initiatives in key territories ARGYLE, TX – GoVision, a Learfield company, announced today the hiring of two talented sales professionals in the role of Regional Account Executive. Mike Renfro will assume responsibility for...

GENESIS OPEN INTRODUCES NEW BRAND AND MARKETING CAMPAIGN

Welcome to the Club: an updated identity for the iconic tournament in its first year hosted by TGR Live LOS ANGELES, Calif. – The Genesis Open has introduced a new brand and marketing campaign ahead of the 2017 tournament. The Genesis Open will welcome the world’s...

LEARFIELD PARTNERS WITH SPORTSDIGITA

MINNEAPOLIS, MN — Learfield, the leader in intercollegiate athletics sponsorship rights management, has partnered with Sportsdigita to increase sponsorship sales and retention for its 120+ intercollegiate athletics partners, including top “Power Five” conference...