by admin | May 21, 2018 | News
BERKELEY, Calif. – Blockparty, a fan-focused hospitality and entertainment company, announced today that it will partner with Cal Athletics and Learfield’s Cal Bears Sports Properties to become the exclusive tailgating provider for Cal Athletics, offering...
by admin | May 21, 2018 | News
COLLEGE STATION, Texas – Texas A&M Athletics and its multimedia rights holder, Learfield’s Texas A&M Ventures, announced today changes to its radio affiliations within the DFW Metroplex. Beginning this fall, fans will be able to catch Aggie game action and...
by admin | May 21, 2018 | News
DALLAS – Learfield announced today two staff changes at the collegiate marketer’s on-campus team solely dedicated to representing SMU Athletics. Josh White has been promoted to general manager for Learfield’s Mustang Sports Properties. He joined the SMU team in 2017...
by admin | May 17, 2018 | News
STATE COLLEGE, PA. – Penn State Athletics and its multimedia rights holder, Learfield’s Penn State Sports Properties, announced today a heightened relationship with the Penn State Bookstore, which is operated by Barnes & Noble College. For the 2018-19 and 2019-20...
by admin | May 11, 2018 | News
Mother’s Day is this weekend, and we wanted to take the time to showcase a couple of amazing mothers, wives, and leaders in the Learfield Family. Britt Oligschlaeger, Vice President – MVC Market Director, has worked with Learfield since 2006 when she started as an...
by admin | May 9, 2018 | News
WEST LAFAYETTE, Ind. – Purdue Athletics and Learfield’s Purdue Sports Properties have entered into a relationship with Tailgate Guys to manage football gameday hospitality and premium tailgating. Tailgate Guys will bring a hassle-free tailgating experience...
