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CALIFORNIA COAST CREDIT UNION TEAMS UP WITH SDSU MEN’S HOOPS TONIGHT

SAN DIEGO – San Diego State Athletics and its multimedia rights partner, Learfield Sports’ Aztec Sports Properties, announced today that California Coast Credit Union will actively support Aztec Men’s Basketball for the next two years.

Highlighting its involvement with the Aztecs will be title sponsorship of the men’s basketball game against Wyoming on Tuesday, Feb. 19 at 7 p.m., where fans will have the opportunity to be involved with several promotions. CaliforniaCoast representatives will be inside the main gate where SDSU fans can enter to win a $200 Ticketmaster gift card. Fans attending the game also will receive a coupon that can be redeemed for $50 cash when they open the California Coast Credit Union qualifying accounts.

CaliforniaCoast’s two-year SDSU Athletics’ partnership also entails courtside rotational signage at Viejas Arena, website advertising on the official athletics’ site GoAztecs.com, and exposure through radio game broadcasts.

“We’re proud to support the outstanding SDSU Aztec Basketball program and serve the students, faculty and alumni of the university,” said Rene McKee, California Coast Credit Union’s vice president of marketing and community relations.

“Aztec Sports Properties is excited to be partnering with California Coast Credit Union. They are an important part of the San Diego community, and we are proud to help them present their message to our Aztec alumni and fans,” said Aztec Sports Properties’ General Manager Jeff Bolitho.

California Coast Credit Union is over 80 years strong, with over $1.7 billion in assets, serving more than 120, 000 members in San Diego and RiversideCounties. Members have access wherever they live, work or travel through Cal Coast Online, mobile banking, over 20 branches, a shared branch network of nearly 60 locations and 28,000 surcharge-free CO-OP ATMs nationwide.

As a not-for-profit financial institution, CaliforniaCoast embraces the credit union philosophy of “people helping people” and acts in its members’ best interest every day. For more information, please visit California Coast Credit Union at calcoastcu.org or call (877) 495-1600.

Aztec Sports Properties, a property of Learfield Sports, secured the California Coast Credit Union relationship on behalf of SDSU Athletics. Learfield Sports manages multimedia rights for more than 50 collegiate institutions and associations and titles the Learfield Sports Directors’ Cup with NACDA and USA Today. For more about the company’s 40-year history and complete collegiate portfolio, visit www.learfieldsports.com.