New, Specially Designed Care Programs to be Developed for Student-Athletes
MISSOULA, Mont. (Aug. 13, 2012) – University of Montana Athletics and its multimedia rights holder, Grizzly Sports Properties, announced today an expanded, multi-year partnership with Providence St. Patrick Hospital to become the “Official Healthcare Provider” of Grizzly Athletics.
As part of the agreement effective this 2012-13 athletic season, St. Pat’s will receive numerous partnership benefits, including exposure in various ways including stadium signs, web and social media outlets, University-driven cancer awareness campaigns and the statewide radio network.
Additionally, St. Pat’s will serve as the official game sponsor for “Pink” games promoting cancer awareness, and lead several prevention healthcare programs for student-athletes. St. Patrick Hospital and Grizzly Athletics are developing targeted programming to enhance the physical well-being of the University’s student-athletes and better prepare them for training and competition.
“St. Pat’s is honored to support the University of Montana’s Grizzly Athletic Program,” says Mark Wakai, Regional Chief Operations & Strategy Officer. “We are committed to providing the highest quality healthcare to UM student athletes and supply them with the appropriate education, evaluation, treatment and/or rehabilitation program needed to participate in collegiate
sports.”“I very much look forward to working with St. Patrick Hospital,” said Montana’s Interim Director of Athletics Jean Gee. “The varied and high-level expertise that the St. Patrick Hospital medical staff will bring to our student-athlete programming is a significant benefit not only to our department, but the student-athletes, individually. Grizzly Athletics is extremely excited to have St. Patrick Hospital as a key partner in the continued success of Grizzly Athletics.”
Grizzly Sports Properties is a property of Learfield Sports, which manages the multimedia and sponsorship rights for more than 50 collegiate institutions, conferences and associations. It also titles the Learfield Sports Directors’ Cup, in conjunction with award co-founders NACDA and USA Today.